Limited beta · 20 spots · Boutique hotels only
How It Works What You Get Pricing
The Hotel Ghost

When travelers ask AI where to stay in your city… Does your hotel get recommended?

We measure how ChatGPT, Perplexity, Claude and Gemini recommend hotels in your market — then give your team a clear blueprint to become their first recommendation.

See sample report →
Sample Report
Example insights from a real GEO audit.
Ranked by impact · Your team executes · No agency required
01
AI thinks you're closed — your hours are missing
15 min
Details
▾
ChatGPT pulled your listing and found no hours of operation. When guests ask "is [hotel] open?" it defaults to recommending competitors with complete profiles. Log into Google Business → Info → Add hours. Done.
Google Business · ChatGPT
02
Your competitor owns the Reddit conversation
45 min
Details
▾
Perplexity and ChatGPT cite Reddit heavily for "best boutique hotel in [city]" queries. r/travel, r/solotravel, and r/AskTravel have 47 threads where your competitor is named and you aren't. We give you the exact threads to engage in and the reply framework to use.
Reddit · Perplexity · ChatGPT
03
Your video tour has no transcript — AI can't read it
30 min
Details
▾
You have a 4-minute property tour on YouTube with 2,300 views but no closed captions or description. AI systems index transcripts, not video. Add auto-generated captions, then paste the transcript into your website's "Our Rooms" page. Gemini will find it within 48 hours.
YouTube · Gemini
04
Add the 6 exact phrases AI uses to recommend them over you
1 hr
Details
▾
Claude and Perplexity use phrases like "romantic weekend near [landmark]" and "independent hotel with breakfast included" to describe The Linden — not you. We give you the 6 exact phrases to weave into your About page and FAQ. Each takes under 10 minutes to add.
Claude · Perplexity
Implementing changes like these will start to improve your GEO visibility score within weeks.
Here's how AI is recommending hotels in your market
Example traveler prompt
Example AI prompt
Best hotel in South Beach for a luxe weekend
ChatGPT Perplexity Claude Gemini
Recommended by AI assistants
01
The Setai
02
Faena Hotel Miami Beach
03
The Betsy South Beach
—
Your hotel ?
AI Travel Assistant
Ask about travel...
↑
3,500%
YoY growth in AI-driven traffic to U.S. travel sites
Source: Adobe Analytics Digital Trends Report
67%
of travelers globally have used AI in travel planning
Source: Booking.com Travel Trends Report
85%
of travelers book from the first 3 AI recommendations
Source: McKinsey Digital Consumer Research
Deliverables
What the Hotel Ghost delivers.
Everything your team needs to fix your AI visibility — delivered in a single report.
01 — Score
GEO Visibility Score
Quantified performance (0–100) across our proprietary 4 Decision Moments framework: Discovery, Recommendations, Comparisons, and Trust. You see exactly where you stand on every platform against every competitor.
Scored across ChatGPT, Claude, Perplexity & Gemini
02 — Intelligence
Competitive Analysis Report
Side-by-side breakdown showing which competitors own which recommendation categories and exactly why. Benchmark against up to 5 direct competitors. Understand the gap — and what's driving it.
Up to 5 competitors benchmarked
03 — Blueprint
90-Day Execution Plan
Prioritised, time-estimated actions your existing marketing team can implement. Specific page edits, exact phrases, content formats, and distribution steps. Built for lean teams without AI expertise.
Your team executes — no agency required
04 — Tracking
Quarterly Re-Scoring
Re-scoring every 90 days so you can measure progress as you implement. Updated action plans based on how your visibility has shifted. An ongoing intelligence system, not a one-time snapshot.
Subscription only — watch your score compound
Pricing
See improvements quarterly.
Advisory intelligence — your team executes.
Limited Beta
$215
per month · billed $645 quarterly · rate locked for first year
+ Full GEO audit delivered in 72 hrs
+ GEO Visibility Score (0–100) across all 4 platforms
+ Competitive benchmarking vs. up to 5 properties
+ 90-Day Execution Blueprint
+ Quarterly re-scoring + updated action plans
+ Ongoing competitive intelligence
+ Direct access to the founding team — monthly strategy sessions as we build the category together
We review all applications · Not auto-enrolled
Quarterly Subscription
$299
per month · billed $897 quarterly · cancel anytime
+ Full GEO audit delivered in 72 hrs
+ GEO Visibility Score (0–100) across all 4 platforms
+ Competitive benchmarking vs. up to 5 properties
+ 90-Day Execution Blueprint
+ Quarterly re-scoring + updated action plans
+ Ongoing competitive intelligence
One-Time Audit
$1,799
single report, no ongoing tracking
+ Full GEO audit across all 4 platforms
+ GEO Visibility Score (0–100)
+ Competitive benchmarking vs. up to 5 properties
+ 90-Day Execution Blueprint
— No quarterly re-scoring or tracking
— No ongoing competitive intelligence
Founders

Watermelon Ghost was created by the authors of Search in Revolt — a book examining how AI is changing search, discovery, and recommendation systems.

Get Started
Ready to find out where you actually stand?
Limited beta spots available · Advisory only · Your team executes